Check out : Girl Boss Chapter 9 - Story Time

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Chapter 8 : New is Good

Well shucks 馃き I haven始t wrote anything for a while, and I feel bad about that, but I can explain.


Have you guys heard the expression Summer Slump? Those of us who prefer the fall 馃崅 and winter 鉂勶笍 times tend to feel that Slump Fever pretty heavily during the hot 馃尀 season; Well not only did I feel that, but I also had to endure it when it comes to my business.


I personally have had a lot of change in my life, with my relationships 馃懎馃懌, my finances 馃挵, and with Touch Of A Feather. I have tried to fight it kicking and screaming 馃が, I am a total creature of habit 馃悎, so I don始t like it when all of a sudden everything is different 馃槹. However I have managed to overcome 馃檶馃徎 it all, and I始m still able to sit here like 鈥淗ey, It始s going to be ok.鈥


Naturally as humans we tend to find change to be painful, or just all around tough 馃檯馃徎鈥嶁檧锔, I myself am completely guilty of this. This summer has been filled with nothing but Change, actually this entire year, but lets focus on just this summer.


The summer time can be pretty rough for online businesses, especially if you始re a smaller one like myself. Suddenly your clientele is on vacations 馃彇, taking their families to theme parks 馃帰 and suddenly your sales just DROP 馃搲. It is not only tough on the books 馃梻, but it始s also really tough emotionally 馃槶; suddenly you find yourself worrying that you are doing something wrong, and you fear that all this success you just built up is going to go away 馃様.


STOP!


It始s not going anywhere, It始s totally a seasonal issue, once the kids go back to school 馃彨, our favorite shoppers 馃泹 tend to come back to the internet where we have been waiting for them 馃. I have to tell myself this constantly through the summer. This is my fourth year running my own business, and up until now I didn始t even notice that there was a pattern 馃う馃徎鈥嶁檧锔!


So that got me thinking 馃挕, I need to come up with a backup plan for the summertime, fingers crossed 馃馃徎, next year I would like to do a lot of events and craft shows. I love selling my items in person, and the summer, is the best time to do all of those things. See what I did there? I始m looking towards the future and planning 馃懇馃徎鈥嶐煉 out what I can do better next year.

Like I said i始m not a fan of trying new things, it始s definitely a huge personality quirk of mine 馃拋馃徎鈥嶁檧锔; but this week I decided to do something a little out of my comfort zone.


Now you guys know I始m a total die hard Instagram fanatic 馃槺, but over the past month and a half Instagram had some sort of update malfunction 馃憥馃徎 and a lot of the iPhone 馃摫 users couldn始t access their messages. I was included in the masses, and unfortunately It nearly drove me to insanity 馃槱, I lost customers, sales, and it was downright irritating 馃槕.


So I was forced to look into other options, I mean you can始t blame a girl for getting curious 馃し馃徎鈥嶁檧锔. I have heard that Facebook is so incredible for businesses, and yada yada yada, but I was never able to implement it to work in my favor.


However, Facebook Groups is a whole different ball game! I love how super easy it is to get a group of people to actually see 馃憖 your posts! I mean sure the algorithm is going to kick in at some point, but hopefully before then I can establish some friendships 馃! Have you had a chance to check out Touch Of A Feather始s Facebook Group? I始ll leave the link at the end of this post 馃憞馃徎馃憞馃徎.


I really want to branch 馃尦 out to other social medias, I always play around with the idea but never really jump in head first. So here I am getting ready to jump in head first 馃弰馃徎鈥嶁檧锔 with Facebook, because that始s where a ton of people are at, and I need to be where the people are, am I right?


So sometimes you just need to take fear by the jewels 馃拵 and say 鈥淣ot today.鈥 馃檯馃徎鈥嶁檧锔 Fear and nervousness is a sign of progress 馃敐, It始s just showing you that you are pushing your comfort zones, and when you do that, amazing things can happen 馃帀.


What have you been ignoring 馃檲 lately? What is that big project you have been putting off until 鈥渟omeday鈥 well someday is now. Go get that project out of storage, dust off the cobwebs 馃暩 and hop to it!


I need to take my own advice 馃檭 聽more often, so how about you do it with me? Lets accept the change in our lives 馃, and stare at fear in the face and laugh 馃ぃ. Because we got this 馃挭馃徎.

Shelby

聽P.S. Here is the link to the Facebook Group:聽Click Here!


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