Well shucks 🤭 I havenʼt wrote anything for a while, and I feel bad about that, but I can explain.
Have you guys heard the expression Summer Slump? Those of us who prefer the fall 🍂 and winter ❄️ times tend to feel that Slump Fever pretty heavily during the hot 🌞 season; Well not only did I feel that, but I also had to endure it when it comes to my business.
I personally have had a lot of change in my life, with my relationships 👭👫, my finances 💰, and with Touch Of A Feather. I have tried to fight it kicking and screaming 🤬, I am a total creature of habit 🐈, so I donʼt like it when all of a sudden everything is different 😰. However I have managed to overcome 🙌🏻 it all, and Iʼm still able to sit here like “Hey, Itʼs going to be ok.”
Naturally as humans we tend to find change to be painful, or just all around tough 🙅🏻♀️, I myself am completely guilty of this. This summer has been filled with nothing but Change, actually this entire year, but lets focus on just this summer.
The summer time can be pretty rough for online businesses, especially if youʼre a smaller one like myself. Suddenly your clientele is on vacations 🏖, taking their families to theme parks 🎢 and suddenly your sales just DROP 📉. It is not only tough on the books 🗂, but itʼs also really tough emotionally 😭; suddenly you find yourself worrying that you are doing something wrong, and you fear that all this success you just built up is going to go away 😔.
Itʼs not going anywhere, Itʼs totally a seasonal issue, once the kids go back to school 🏫, our favorite shoppers 🛍 tend to come back to the internet where we have been waiting for them 🤗. I have to tell myself this constantly through the summer. This is my fourth year running my own business, and up until now I didnʼt even notice that there was a pattern 🤦🏻♀️!
So that got me thinking 💡, I need to come up with a backup plan for the summertime, fingers crossed 🤞🏻, next year I would like to do a lot of events and craft shows. I love selling my items in person, and the summer, is the best time to do all of those things. See what I did there? Iʼm looking towards the future and planning 👩🏻💻 out what I can do better next year.
Like I said iʼm not a fan of trying new things, itʼs definitely a huge personality quirk of mine 💁🏻♀️; but this week I decided to do something a little out of my comfort zone.
Now you guys know Iʼm a total die hard Instagram fanatic 😱, but over the past month and a half Instagram had some sort of update malfunction 👎🏻 and a lot of the iPhone 📱 users couldnʼt access their messages. I was included in the masses, and unfortunately It nearly drove me to insanity 😩, I lost customers, sales, and it was downright irritating 😑.
So I was forced to look into other options, I mean you canʼt blame a girl for getting curious 🤷🏻♀️. I have heard that Facebook is so incredible for businesses, and yada yada yada, but I was never able to implement it to work in my favor.
However, Facebook Groups is a whole different ball game! I love how super easy it is to get a group of people to actually see 👀 your posts! I mean sure the algorithm is going to kick in at some point, but hopefully before then I can establish some friendships 🤗! Have you had a chance to check out Touch Of A Featherʼs Facebook Group? Iʼll leave the link at the end of this post 👇🏻👇🏻.
I really want to branch 🌳 out to other social medias, I always play around with the idea but never really jump in head first. So here I am getting ready to jump in head first 🏄🏻♀️ with Facebook, because thatʼs where a ton of people are at, and I need to be where the people are, am I right?
So sometimes you just need to take fear by the jewels 💎 and say “Not today.” 🙅🏻♀️ Fear and nervousness is a sign of progress 🔝, Itʼs just showing you that you are pushing your comfort zones, and when you do that, amazing things can happen 🎉.
What have you been ignoring 🙈 lately? What is that big project you have been putting off until “someday” well someday is now. Go get that project out of storage, dust off the cobwebs 🕸 and hop to it!
I need to take my own advice 🙃 more often, so how about you do it with me? Lets accept the change in our lives 🤗, and stare at fear in the face and laugh 🤣. Because we got this 💪🏻.
P.S. Here is the link to the Facebook Group: Click Here!